the big question
Drum roll please!
Haha! Top trolling
Haha man I would really like to own the Malekko version instead, they are cool folks and they’re located in Oregon just like me!!! I’ll have to check that price drop situation.
If Behringer get the VCO, filters and envelopes right a lot of people are going to love these modules.
I don’t have any plans to buy any more Eurorack though, least of all Behringer ones - amazing pricing though.
So to me this is an iceberg sort of announcement.
It’s what you don’t see below the water that will do the damage. There’s more waiting to drop from Behringer on the Eurorack scene and i wouldn’t expect it to be too long for the rest. This is a post i made almost a year back:
ADDED: I really didn’t know about the System 55 announcement being made the next day. I ain’t Nostradamus. There’s still more to come no doubt.
No one can compete on those prices. Uli wants all your money.
If they clone things like Maths and other well loved modules then the Eurorack scene might end up with lots of conflict. I have no reason to believe that Behringer won’t just clone a bunch of the best selling modules and case designs, small companies won’t be able to fight them, or compete with them.
It will be interesting to see how it all ends up.
End up in a MonoPoly -
You are getting Uli all wrong. It is Roland that want all your money, and Uli is just here to sell you the same stuff for way less, so that you have more money left for beer. Behringer is really a beer industry conspiracy.
As long as they stay in “clones only” territory, I don’t see them disrupting too much. Maybe they’ll put a dent in Doepfer for utility modules, but as long as there’s innovation there’s still plenty of room for competition
Maybe with a banding together of Eurorack manufacturers and collective investment in a foundry and vertically integrated manufacturing facility? Like, they can’t compete in price because they are tiny operations going into the ring against a manufacturing giant and they are buying parts for barely less than any random on the street would pay. Band together and take advantage of economies of scale.
serious GAS trigger for sure. System 100 is somehow a dreamsynth for me, don’t know exactly why. Never touched one
System100m is really great, 500 is there almost on sound but not on interface, wish they were not Euro format TBH. Same applies to the Behringer as well.
Purely from a cynical business perspective it would have been more surprising had Behringer not entered the fray, compared to full synths Eurorack modules are much simpler and cheaper to produce, and the profit margins are much higher when done at this scale.
Doepfer has always been affordable and great quality IMHO I think he will be ok, might see some casualties in the smaller analog module makers though, digital stuff is unlikely to be impacted because obviously it is much harder to clone. Overall though I don’t think Eurorack will suffer that much from it in the long term.
This is just perfect for occasional knob twisters like myself and probably a lot of others, … I was thinking going AE Modular because of the price point of eurorack for a pure hobbyist with a family and not so much free time to spend. Tried VCV rack, liked it and interfaced it with my semi modulars but the big screen breaks the flow for me.
Still going to get the best modules - if I NEED them - from Make Noise (those I need anyway … ), ALM, Noise Engineering, Qu-bit, Mannequins, Erica synths and many others but getting the basics down with Doepfer, Behringer, 2HP and a Dreadbox module will just make my initial starting phase much more relaxed, building slowly without a 4000EU budget.
This is going to be a gateway for thousands and rather than harm small manufacturers will be a boost for their sales, I think…
Let’s see if he can design something on his own
Designing your own end-to-end supply chain is no small feat
So one should be able to build a pretty capable system with fx for under $500? Bananas.
Other people are doing it.
And I’m talking about the architecture of the units…HELL the look as well