IMO it’s people, which use the internet technology to get users attached to their services and products, not the medium by itself.
Is movie-technology making people smoke, because there have been ads for smoking at the beginning of the movie (thinking about this one guy, riding on a horse, obviously enjoying freedom and having a good time and then … lightning this particular brand cigarette …)?
There have been always people, who successfully manipulated people through the media, almost always for the bad, and they are doing it right now and they will continue to try.
The video blames the internet without clarifying, what the author means by saying “internet”. But that’s not the point. The important point was to tell us that we are responsible how we receive media content and that we can escape manipulation and how. If people know about manipulation and how to protect themselfs, manipulation will become less powerful … and this would be for the good of all
Edit: I can confirm the last part of the video. When I made myself aware of the situations, when I made a break to smoke, I realised, that I should change the situation. I did, stopped smoking directly, and bought me something fine with the money saved …