Wow.
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That is a surprising update 
I need to stock up on Whitelabel needles but took a look yesterday after seeing the news and they’re 40quid each now. Paid 30 for my last pair
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Shurely you can’t be serious?
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Hopefully someone else makes compatable needles…ive got 5 decks all with shure carts.
Meanwhile, in the world of vinyl record sales…
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40 quid is nothing when they sell for 80 quid discontinued. Stock up while you can.
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Grado DJI entry level goes for 100US. What else is comparable?
I’d be moving on at that point but yeah I’ll grab a couple of pairs.
Strange decision given the continuous yearly growth of vinyl sales over the last 15 years…
A pity as I used M-447s for years and still have one as a backup to my nagaoka mp-100. They are reasonably good sounding and very durable. Not to mention good value.
What a shame
It a shame but then again I’m an ortofon fan myself…
luckily for us all, there’s still a relatively healthy market for DJ carts, still several manufs in the game
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Thought exactly this, weird. I guess people are buying the vinyl and not the needles 
I’m gonna assume it’s cause a large part of the crowd boosting vinyl sales are playing it on urban outfitters USB turntables with stock carts
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Extremely serious, and don’t call me Shurely.
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But stock carts are nails on the chalkboard. You can say “The Who” sucks on stock carts, but on a good one realise they are an amazing band.
I ordered 4 more replacement stlyuses for my 44-7. This is pretty lame-sauce for scratch DJs because the 44-7 is the gold standard for scratching.
Who knows they might all of a sudden announce a new cartridge for scratch / club DJs.
The market is still there. I still use their entry level m97xe audiophile cartridge and it’s lasted 10 years. I bought it for 58 dollars at the time and now I see it in the 90 dollar range. If it breaks I will probably get a grado cartridge next.
This is bad news. I use M44-7 myself but mostly for Serato DJ these days.
Do you guys use real vinyl or DVS?
I think something like Phase DVS will be probably my next upgrade.
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Both. just ordered 3 shures lol
I ordered 4 needles and thinking about another (third) cartridge.
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