Here’s a good example of the "click-bait* title spoiling a legitimate thread.
Check it out, the prefect synth has finally come
( sic )
I like to do the thread title on a new product with -Product Name, two word description, manufacturer.
For example :
Prefect Synth, a Semi Modular from Elektron
If you lead with the manufacturer you end up with twenty threads that all start with 1010 Music. But that is more a matter of taste, i suppose.