This is the main thing that has aroused my interest this year.
I don’t have one. Haven’t brought any new gear in ages, and not excited by much, but Zoia looks like it is just my cup of tea.
If I’m a very lucky boy [*] my lass will bring me one back from the US with her.
[*] No luck involved. I have to meet a set number of conditions, else, no beuno 
Automation lanes that can edited for every conceivable parameter available. Not as good as plocking the Elektron way but very powerful.
Microfreak is really nice. Have not gotten my hands on one but most GAS inducing one is tasty chips GR-1, I need one
Overall winner: Empress Zoia, I’ve written plenty about my all-consuming love for it already on this board
Eurorack:
Frap Tools Falistri for being my definitive answer to the stale omnipresent advice to “get a Maths”
Joranalogue Filter 8 for not being a filter module so much as a full-on, open-ended filter design toolkit
Make Noise Mimeophon, if loopop’s review is any indication we’ll all be selling our old delays, granulars, and loopers frantically to get a hold of it
Big flagship synth: Moog Matriarch. What is there to say? It looks and sounds stunning and is really surprisingly forward-thinking in its feature set. And it’s not unobtainium like that other Moog synth.
Drum machine: Soma’s Pulsar-23 is the only drum machine that’s been truly lustworthy for me since I watched my first Machinedrum videos in the mid-00s.